Newsletter
Flash: Nike's Web3 Update
Nike just released its plans for what’s next for its Web3 platform ".SWOOSH". Here’s a summary of the updates along with the strategic take-aways.
Newsletter
Newsletter
📝 Field Notes #57: Laser Eyes
Bitcoin spot ETF approved. PepsiCo goes virtual. Roblox & loyalty. X removes NFT profile pics. Circle files for IPO. Apple Vision Pro release. OpenAI launches GPT store. Top charts, fundings & more.
Newsletter
What's Next: Web3 for Consumer Brands in 2024
Key verticals, key trends, key players: Here is all you need to know on consumer Web3 heading into 2024.
Newsletter
📝 Field Notes #56: Visa Enters Web3 Loyalty
Visa rolls out Web3 loyalty to 80m+ partners globally. Bitcoin's year. ETF imminent. Goldman Sachs eyeing ETF role. Record asset inflows in 2022. NYT sues OpenAI. Top reads & more.
Newsletter
📝 Field Notes #55: What's Past is Prologue
The best of 2023: Top 30 reads, top 10 brand activations, and top 12 charts.
Newsletter
📝 Field Notes #54: Game On
Lamborghini & Nivea enter Roblox. Lego & Skoda enter Fortnite. Inscription NFT boom. China to boost NFTs. Solana overtakes Ethereum. UK crypto sandbox. Midjourney V6 released. Top fundings & more.
Reports
The State of Web3 in 2023
How Web3 is transforming brands, the 5 key themes of 2023, top resources, and what's next.
Newsletter
📝 Field Notes #53: Penguin Business
Pudgy's new business model. Ledger hack. FIFA & Donald Trump drop NFTs. Bitcoin NFT boom. Coinbase on-chain asset management. Accounting rules: Bitcoin for companies. Top charts & more.
Reports
Tokenization in 2024: Opportunities for Brands
This year, major brands have started connecting physical goods to virtual counterparts to create 'phygital' experiences. Here are the key trends, brand adoption, and what's next.
Newsletter
📝 Field Notes #52: Comebacks and FOMO
NFTs on 7-month high. New brand drops. Industry-wide vulnerability revealed. Reebok & Futureverse. First BTC Ordinal in Sotheby's. Crypto FOMO. Crypto on WhatsApp. Google's next-gen AI model & more.
Case Studies
Case Study: How FIAT Aims to Reinvent Loyalty with Web3
Last month, FIAT kicked-off its Web3 campaign with "FIAT Pass". Here's how one of the biggest car makers in the world is trying to reinvent loyalty and ownership for car brands.
Newsletter
📝 Field Notes #51: NFTs in Your Closet
NFTs enter 1,149 ZARA stores. Louis Vuitton drops phygital. Brazil's biggest Web3 loyalty program. Bored Apes hits Roblox. Crypto funding on six-month high. Amazon launches ChatGPT competitor & more.