Newsletter
📝#94: Starbucks & Heidi Klum
Starbucks & Heidi Klum enter Roblox. Global MMA brand partners with Sui. Lamborghini x Animoca brands. Rimowa's new virtual store.
Latest
Newsletter
OpenAI: Biggest VC Deal of All Time
OpenAI has raised a megaround of $6.6B, valuing the company at $157B. It is the largest single venture capital round ever. In May 2024, xAI raised $6B Series B with a valuation of $24B. Why it matters: Despite leadership turnover with the exit of CTO Mira Murati and others,
Newsletter
Starbucks ditches NFTs and hits Roblox with 35k 'virtual coffees'☕️
Is Roblox is the new frontier for customer engagement?
Newsletter
📝#93: $16 Trillion By 2030
BlackRock is quietly backing a new stablecoin. CZ released from prison. SG Forge plans Euro stablecoin with Solana. Meta's new XR glasses. OpenAI CTO departs.
Newsletter
Orion: A New Lens on Reality
How XR might be the next big engagement tool for brands.
Newsletter
📝#93: Google x Solana
Puma doubles down on gaming. Visa launches a tokenized asset platform. Arbitrum launches gaming chain. Google Cloud partners with Solana. Coach taps into Poshmark’s 80M+ users for instant resale.
Newsletter
🚨BREAKING: PayPal enables 30M US merchants to buy, sell & hold crypto
What you need to know: * 30M U.S. business accounts can now buy, sell, hold, and transfer crypto * Supported are Bitcoin, Ethereum, and PayPal's own PYUSD stablecoin * External wallet transfers are now possible, expanding utility beyond PayPal's ecosystem Subscribe now The most interesting thing? PYUSD is
Newsletter
📝#92: Stablecoin for 45M Users
Token 2049 Singapore highlights. SEC approves BTC option trading. Revolut plans to launch stablecoin for 45M users. Microsoft and Blackrock launch $30B AI fund.
Podcast
#3 Power Lunch: Exploring Roblox – The Future of Brand Engagement with Gen Z and Alpha
Hi, it's Marc ✌️ I'm excited to share that we've kicked off a new live series called Power Lunch, happening on Thursdays. In our third episode, we spoke with Stephen Dypiangco, CEO of Metaverse Marcom, about how Roblox is changing the game for brand engagement.
Newsletter
📝#92: NFTs Out, Gaming In
Hey, it’s Marc ✌️ This week, the US Fed cut interest rates by 0.5%, which is potentially a big catalyst for crypto. We’ll give you the full analysis on Tuesday. Today we will cover: * Consumer: Nike and Puma double-down on gaming. Solana’s new phone hits 140k preorders.
Case Studies
Case Study: Alo Yoga's Bold Bet on Digital Engagement
Alo Yoga's digital strategy, how they do it, and key learnings for brand leaders.
Newsletter
JUST-IN: Nike Ditches NFTs, Doubles Down on Gaming💥
Hi, it’s Marc. Yesterday, Nike dropped a bombshell: .SWOOSH, its Web3 platform launched 2 years ago, is changing direction. * Nike's .SWOOSH is shifting focus from NFTs to gaming, partnering with top gaming platforms to offer in-game wearables and exclusive Nike products. * Starting with a TEKKEN 8 tournament,