Newsletter
RWAs: Rethinking Commerce for High-Value Assets
Almost everything we own or do might be turned into digital tokens on a blockchain, including commerce. Here's why this is relevant to brands.
Marc Baumann
Newsletter
📝 #66: Payday
VeeFriends: From NFTs to IP franchise. Bitcoin all-time high. Casio and Japan Airlines in Web3. Metamask X Mastercard. Ethereum gets cheaper. Top fundings & more.
Newsletter
📝 #65: The Next Frontier
Adidas goes Roblox. Bitcoin NFTs are exploding. CryptoPunk sells for $16M. Coachella launches NFT. Record high digital asset inflows. Deutsche Boerse launches spot platform. Musk sues OpenAI & more.
Newsletter
Stop Talking About Web3
My top takeaways from NFT Paris and ETH Denver, and the startups you should know about.
Newsletter
📝 #64: Gearing Up
Yuga Labs launches NFT marketplace & brings back NFT royalties. VanEck launches NFT marketplace. Circle's metaverse. Record crypto inflows. New GPT-4 rival. Big funding rounds. Top charts & more.
Newsletter
📝 Field Notes #63: The End Game
Impressions from NFT Paris. Nike cuts Web3 team. Yuga Labs acquires blue chip & appoints new CEO. Pudgy Penguins' record sales. Reddit invests in BTC. Japan pushes crypto. Google Gemini 1.5 & more.
Signals
Web3: A New Commerce Layer for the Internet
How maturing infrastructure, a wave of next-gen consumers, and the next Web3 adoption cycle will change eCommerce. Here's everything brand leaders must know.
Newsletter
📝 Field Notes #62: Virtual > Physical
Sephora goes Web3. Louis Vuitton's blockchain diamonds. Mastercard launches NFT experience. Bitcoin breaks $50k. Franklin Templeton files for spot ETH ETF. Coinbase beats estimates. Fundings & more.
Newsletter
KIKI World: More Than Make-Up
The definitive case study on a next-gen beauty brand that's pioneering community-led commerce with the help of Web3.
Newsletter
A list of my 2024 Web3 top reads (so far):
Subscribe now * Read, Write, Own. By Chris Dixon. Link * Read Write Own Manifest. By a16z. Link * It’s all a game. By Colleen Sullivan. Link * Make Ethereum cypherpunk again. By Vitalik Buterin. Link * How brands make culture. By Ana Andjelic. Link * New rules of brand marketing. By Ana Andjelic. Link
Newsletter
📝 Field Notes 61: Beyond Plastic Cards
Visa enables crypto withdrawals. Visa & FIFA. MasterCard & Champions League. Disney's 1.5B stake in Epic. New NFTs from Japan Airlines & Mercedes-Benz. UBS goes Ethereum. Robinhood, Metamask & more.
Newsletter
Farcaster: Rebuilding the Internet
Farcaster, a Web3 social network, is exploding in activity. Why now, why this is a big deal, and why brands should care.